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Under Armour Go to Market Summit Retail Display
We executed a custom fabrication of 10 distinct displays throughout the Under Armour Brand House in Baltimore, creating a cohesive and immersive brand experience. Central to the installation was the dramatic Leadup Hall, featuring sequential runway lighting and a striking vestibule tunnel. A bold red path flowed along the floors and up the walls, guiding visitors through the space and unifying the journey. Precision was key—every material used had to perfectly match Under Armour’s brand colors, requiring expert knowledge of color theory and lighting. Despite a demanding timeline, our team delivered flawless fabrication and installation under pressure, bringing the vision to life with speed and precision.

Services:
Retail Display
Experiential Design
Custom Fabrication
Custom Millwork
Graphics
Installation
Printing
Lighting
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